Avril Lavigne, Brendon Urie, Ashley McBryde, Chris Stapleton, Mike Dirnt, and Pete Wentz have been announced as artist ambassadors for the launch of the Fender Play Foundation, a 'new non-profit intended to provide resources and music education opportunities to equip, educate and inspire young players'.

Panic! At The Disco frontman Urie, whose duties as an ambassador include taking part in meet and greets as well as donating signed memorabilia for auction, commented 'I’m excited to team up with the Fender Play Foundation to support the next generation of shredders'.